Supercell moves to fully acquire Metacore as studio restructures around Merge Mansion

Two women in a cozy library by a lit fireplace; an elderly woman sits in a red armchair as a younger woman stands beside her, Metacore logo visible in the corner.

Supercell is set to acquire the remaining stake in Metacore, consolidating ownership of the developer behind Merge Mansion and integrating the title into its live games portfolio.

The transaction, for which financial terms were not disclosed, comes alongside a broader restructuring at Metacore. The company has initiated change negotiations in Finland that could result in up to 160 job reductions, while also reviewing operations in Germany and Sweden.

Metacore’s restructuring reflects a shift in focus toward its core product after expansion efforts failed to deliver additional global hits. Since launching Merge Mansion in 2020, the studio scaled its organization with the aim of growing the title and launching new games. However, subsequent releases did not achieve international traction, and growth for its flagship title has slowed in recent years.

The company cited increasing competition within the merge-2 genre as a contributing factor. Rival titles have gained momentum, intensifying pressure in a category that has continued to expand and attract new entrants.

Under the planned acquisition, Supercell will bring Merge Mansion into its existing portfolio of live-operated games, which includes titles such as Hay Day. The move signals a deeper operational role for Supercell, which has been Metacore’s largest shareholder since its initial investment in 2020.

The integration is expected to focus on long-term live operations, user acquisition, and performance optimization, areas where Supercell has built its business model. At the same time, Metacore will narrow its strategy to prioritizing the continued development and monetization of Merge Mansion.

The restructuring process is ongoing, with the company stating that potential workforce reductions and operational changes will be evaluated in line with local regulations.

Written by Sophie Blake

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