Native Advertising

Native advertising is a paid advertising type where app developers can customize ad design to be displayed as a natural part of the app design. Native ads are designed to keep user experience and not to disturb users while executing app monetization strategy.

Displaying sponsored products in an ecommerce app, recommended videos in a video streaming app, and sponsored articles in a news app as native ads help app developers to increase conversion and revenue from app monetization. 




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    India-based mobile eSports platform Mobile Premier League (MPL) has raised $90 million in a Series C funding round as it’s experiencing fast growth and planning to expand its services outside of India.  The investment brings the two year old esports and mobile gaming platform’s to-date raise to $130.5 million, according to TechCrunch. A source familiar […] More

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    Tencent’s WeChat App Sees Record Downloads Before U.S. Ban

    China based Tencent’s messaging app WeChat has experienced a spike in its downloads in the U.S. and had its biggest one-day download numbers in almost two years on last Friday before the Sunday ban which was later halted by a US judge.   WeChat is having a hard time in the United States due the executive […] More

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