In-App Advertising
In-app advertising is an app monetization strategy that enables app developers serve ads within their mobile app to generate revenue. An in-app ad can be displayed with different ad formats including banner ads, video ads, interactive ads, playable ads, and native ads.
Mobile app developers work with ad networks or app monetization platforms to be a publisher and display ads within their apps.
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The Best Solitaire Games for Android
Solitaire games have been a staple on computers for decades, and now they’ve found their way onto mobile devices, offering a convenient way to pass the time and challenge your mind. Whether you’re a fan of classic Klondike or enjoy variations like Spider or Pyramid, there’s a solitaire game for everyone on Android. In this […] More
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in News, Trends & ReportsIndia’s mobile gaming market projected to reach $2.4 billion by 2029
India’s mobile gaming market is projected to grow from $1.5 billion in 2026 to $2.4 billion by 2029, representing a 17% compound annual growth rate (CAGR), according to MIXI Global Investments’ India’s State of Play report. The forecast suggests the market is entering a new phase of maturity, with stronger monetization and increasing investment expected […] More
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in News, Trends & ReportsGaming M&A reached $2.3 billion across 54 deals in Q2
Global gaming mergers and acquisitions totaled $2.3 billion across 54 announced and completed transactions in Q2 2026, marking a continued recovery in deal activity as mid-market acquisitions and private investments gained momentum, according to Aream & Co.’s Q2 2026 Video Game Market Update. The quarter also saw private investment surge to $3.1 billion across 108 […] More