End Card

An end card is a static visual ad displayed at the end of a video ad with the aim of converting ad viewers. It is designed to increase the chance of conversion of a video ad.

A typical end card includes a call to action convincing users to click, app icon, and other persuasive elements to increase conversion.

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    Snapchat (Snap Inc.) Revenue and Usage Statistics (2021)

    What is Snapchat? Snapchat is a mobile messaging app, lets users capture videos and photos (called snaps) that disappear after they are viewed, add lenses or filters, and share with the friends. Since its launch in 2011, the popular messaging app has added plenty of new features including: Games where users can start, invite friends […] More

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    Snap’s revenue increases 66% to $770M in Q1 2021

    Snap Inc. reported a 66% increase in revenue with $770 million in the period ended March 31. The company reached 280 million in daily active users, an increase of 51 million, or 22% YoY.  According to data compiled by Bloomberg, analysts had predicted on average $744 million in revenue and 275.4 million in DAUs.  The […] More

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