Gucci Beauty launches Snapchat try-on lens for its new lipsticks

Image Source: Adweek

Gucci Beauty has rolled out a new Snapchat try-on lens for the launch of its new hybrid lipstick line named Rouge De Beauté Brillant

The lens which will allow Snapchat users to try the world-famous fashion and makeup brand’s new lipsticks is available via Snapcode and Lens Carousel. 

Gucci’s Snapcode (Image Source: Adweek)

The lens will place a Gucci eye mask over your eyes as if you’ve just woken up and are getting ready. Then you’ll see Gucci Beauty’s new lipsticks which will come in different shades.


Also Read: Snapchat Revenue and Usage Statistics


In addition to its new Rouge De Beauté Brillant lipsticks, you’ll also be able to try the brand’s other products such as Poudre De Beauté Éclat Soleil and Mascara L’Obscur. So that you’ll be able to create different combinations and see how they look.


Also Read: Snapchat is testing TikTok Duets-like Remix feature


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Written by Sophie Blake

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