Affle acquires Appnext to strengthen the mobile app recommendation platform

Affle, the consumer intelligence-driven mobile marketing platform, just announced that they are set to acquire Appnext, the app discovery and recommendation platform. The company will initially acquire 66.67% equity ownership in Appnext Singapore, with a clear path to acquire 100% equity ownership upon attainment of mutually agreed growth targets. Elad Natanson says that, with the … Continue reading Affle acquires Appnext to strengthen the mobile app recommendation platform More