Mobile App Localization

App localization is adjusting a mobile app’s metadata and app content to fit in specific countries with its language, culture, and preferences.

It is an important tool in app store optimization (ASO) to get the most out of the countries that an app developer wants to enter. It should be conducted carefully in order to get advantage from app localization.

The elements that can be localized by app developers:

  • Keywords & App Description
  • App Icon
  • App Screenshots
  • App Preview Video
  • App Name (if needed)
  • In-App Content 
  • Communication & Support Channels 

Learn more about mobile app localization and why you should consider it.

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