Engagement Rate
Engagement rate is a percentage of a mobile app’s engaged user who interacted with the in-app ads. It is calculated by dividing the number of engaged users to the total number of active users.
Engagement rate = engaged users / total active users
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The 5 Best Homework Planner Apps For Students (2020)
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Among Us Sees 655% Increase In Downloads & Hits 120 Million Global Installs
Among Us by InnerSloth has surpassed 120 million lifetime downloads and generated around $11 million from player spendings, according to recent data by Sensor Tower. The popular multiplayer social deduction game was launched on June 15th and has managed to reach number one in tens of countries in just 3 months, largely thanks to influencers […] More
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Best iOS Games: Police Quest – Feel Like A Police Officer
Hello everyone. As Mobile Marketing Reads, we keep introducing you the fan-favorite Android & iOS apps trending on the Play Store & App Store. Today, we’re going to cover an iOS game, Police Quest- Feel Like A Police Officer by Coda Platform and Arcadian Lab, which is currently the #2 app in the Action category […] More
