Creative

A mobile ad creative is any visual material used to advertise a mobile app. All the visuals used in app store optimization including app icons, app screenshots, app preview videos are considered as creatives. In mobile advertising side, ad creatives are all the visuals used in banner ads, interstitial ads, playable ads, video ads, and social media.

Creating effective and highly converting ad creatives is important for conversion rates in mobile advertising. Click-through rate and measurement of the pricing models like CPC and CPI can give an overview of the effectiveness of the ad creatives. A/B testing is crucial to find the most efficient ad creatives for mobile ad campaigns.

Learn how to create converting app screenshots. 

Learn how to choose the best app icon.

Get Featured On Mobile Marketing Reads!

We help companies in the mobile marketing ecosystem to reach a qualified, engaged audience for branding, thought leadership,and lead-generation.

LATEST MOBILE MARKETING NEWS

  • in

    Twitter Revenue and Usage Statistics (2020)

    What is Twitter? Founded in 2006 by Jack Dorsey, Evan Williams, Noah Glass, and Biz Stone, Twitter is a very popular microblogging and social networking platform where users are communicating and staying connected via quick messages and interactions. Twitter is generally used for sharing thoughts and information with a big audience, keeping up with local […] More

    Read More

  • in

    Last Week’s Top Mobile Marketing Reads: 21-27 September 2020

    Pinterest set a new daily download record while home screen customization apps were installed millions of times generating hundreds of thousands of dollars after the release of Apple’s iOS 14 started a new design trend among iPhone users. Apple critics founded a new coalition to fight against App Store policies and many more developments happened […] More

    Read More

MMR On Social Media

Follow Us On Facebook Follow Us On Twitter