ATTRIBUTION
Mobile attribution refers to the process of tracking a channel and metrics related to that channel such as attributing ad spend to user engagement or installs based on certain variables. Attribution helps advertisers to understand what happens when a user interacts with a mobile ad. A successful mobile attribution covers the whole conversion funnel.
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Spotify Revenue and Usage Statistics (2024)
Spotify – Company Overview Headquarter New York, USA Platforms Mobile, PC, TV, Tablets, Speakers, Cars Number of Employees 7000+ Website https://www.spotify.com/ Founded Date 2006 Founders Daniel Ek, Martin Lorentzon Crunchbase Profile Profile Link Google Play App Store Link App Store App Store Link Spotify User Stats (2024) Spotify Subscriber Stats (2024) Spotify Artist Statistics (2023) […] More
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Marketers projected to spend $8.14B on social media sponsored content in 2024
US marketers are projected to spend $8.14 billion on social media sponsored content this year, marking a significant 16.0% growth compared to the previous year, according to eMarketer’s March 2024 forecast. Despite this substantial increase, growth in spending on sponsored content is slowing down as marketers become more selective, opting for larger creators with whom […] More
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Honkai: Star Rail surpasses Genshin Impact’s revenue in March 2024
In March 2024, miHoYo’s Honkai: Star Rail continued to assert its dominance over its predecessor, Genshin Impact, widening the revenue gap significantly compared to February. According to data from AppMagic revealed by Pocketgamer.biz, Honkai: Star Rail generated over double the revenue of Genshin Impact on mobile last month, bringing in a staggering $118.3 million compared […] More
