Similarweb

Similarweb powers businesses to win their markets with Digital Data. By providing essential web, app, and retail data, we empower our users to discover business opportunities, identify competitive threats, optimize strategy, acquire the right customers, and grow revenue. Similarweb products are integrated into users’ workflow, powered by advanced AI technology, and based on leading comprehensive Digital Data.

Features

• AI Brand Visibility: Tracking how and where a brand shows up in AI-generated answers across ChatGPT, Google AI Mode, Gemini, and Perplexity – mention share, citations, prompts, and sentiment vs. competitors.
• Websites and Marketing Channels: Revealing website traffic and engagement by channel (organic, paid, direct, referral, social, Gen AI), plus keyword research and SEO benchmarking across 190 countries.
• App Intelligence: Providing insights into iOS and Android app performance – downloads, rankings, ratings/reviews, usage and engagement, retention, demographics, and SDK detection.
• Ad Intelligence: Revealing competitors’ display and paid search activity, including ad creatives, publishers, networks, estimated spend/impressions, and keyword bidding.
• Retailer and Marketplace Behavior: Uncovering shopper behavior and digital shelf data across top Amazon marketplaces and 650+ global retailer sites – product views, on-site search demand, brand share, pricing, and sales estimates.